News & EVENTS

BITS Arabia is proud to announce its deal with The Red Sea Development Company (TRSDC) to deliver a full scope of innovative technology solutions for their very first hospitality property, the Turtle Bay Hotel. Our scope covers advanced ICT infrastructure, IoT-enabled systems, and cutting-edge AV solutions, fully redesigning the guest experience from the ground up with a strong focus on sustainable and eco-friendly operations.

This project stands as a landmark for both the hospitality sector in Saudi Arabia and for BITS Arabia, as it is among the first hotels to be developed under The Red Sea Project — one of the most ambitious tourism ventures globally. The project aims to showcase the unmatched natural beauty of Saudi Arabia’s Red Sea coast while setting a new benchmark for luxury hospitality rooted in sustainability and environmental preservation. Earning TRSDC’s trust at this early stage demonstrates BITS Arabia’s position as a reliable technology partner for national mega-projects, reinforcing our commitment to delivering future-ready, world-class solutions that support the Kingdom’s emerging luxury tourism sector.